How we work

Methodology

DataEI research is built on a transparent, repeatable, agent-augmented methodology. Every benchmark, briefing, and finding traces back to a documented source, a defined rubric, and analyst review. No black boxes.


The DataEI Research Method

Five phases, from raw data collection to published benchmark. AI agents handle scale; analysts handle judgment.

Step 01 — Data Collection
01

AI agents continuously collect public vendor data, financial signals, product positioning, and market activity across the $2M–$50M SMB segment. The MCP server orchestrates collection across hundreds of sources. Output: raw research dataset, continuously updated.

Step 02 — Vendor Briefings
02

Vendors submit to the Research Briefing Program. Analysts run structured briefings to gather inside perspective, validate positioning, and capture market context that public data misses. Output: briefing notes, validated vendor profiles.

Step 03 — Agent Synthesis
03

Agents cross-reference collected data against briefing notes, public filings, and historical benchmarks. Conflicts are flagged. The MCP server runs the Leverage Index calculator and segment analyzers. Output: draft synthesis, flagged conflicts.

Step 04 — Analyst Review
04

DataEI analysts review every synthesis before publication. We apply 20+ years of technology-market experience to challenge findings, resolve conflicts, and pressure-test conclusions. Agents propose; analysts decide. Output: reviewed findings, editorial decisions.

Step 05 — Publication
05

Validated findings publish as Leverage Index benchmarks, research briefs, and briefing reports. Every published figure links to its source data, methodology step, and analyst reviewer. Output: published benchmark, source-traced.


The Leverage Index — How It's Calculated

The Leverage Index measures how effectively a company converts headcount and spend into output. It's DataEI's signature benchmark — research you can't get from other analysts or sources.

Revenue / Employee
35% Weight in Leverage Index

Normalized revenue per full-time employee, benchmarked against segment median.

Automation Adoption
25% Weight in Leverage Index

Depth of automation, AI, and agent deployment across sales, ops, and product.

Output Velocity
25% Weight in Leverage Index

Ship speed, release cadence, and time-to-value relative to segment peers.

Profit Margin
15% Weight in Leverage Index

Net or gross margin, adjusted for segment and stage. Leverage that doesn't convert to margin isn't leverage.

Founder Time Allocation
Qualitative adjustment

Analyst-applied adjustment based on founder/leadership time spent on leverage-building vs. execution tasks.

Total
100 Leverage Index — 0 to 100

Score zones: 0–40 red (under-leveraged), 40–70 amber (developing), 70–100 green (leverage-first).


Source Transparency

Every DataEI finding links to its source. We don't publish unsourced claims.

What We Cite
  • Public vendor data (sites, filings, product pages)
  • Research Briefing Program submissions (vendor-confirmed)
  • Analyst interviews and primary research
  • MCP-collected market signals (with timestamp)
What We Don't Do
  • Pay-to-play rankings or paid placement
  • Publish findings without analyst review
  • Use agent output as final word — agents propose, analysts decide
  • Hide conflicts — we flag them in the synthesis
Research pipeline: active Q3 2026 Benchmark: drafting Data collection: 47/100 companies Next briefing: 2026-08-04